Modern eye care for Great Falls and Conrad, Montana.
Comprehensive exams, designer eyewear, and contact lens care from Dr. Jake Gouchenour, with two Montana offices: inside Walmart Optical in Great Falls (Mon to Fri) and our standalone clinic in Conrad (Saturdays). Friendly, unhurried visits and walk-ins welcome.
- Walk-ins welcome
- Great Falls & Conrad offices
- Patients of all ages

5-star patient care
Friendly, thorough, local.
Walk-ins welcome
Mon to Fri, 8a to 5p
Two Montana offices
Great Falls & Conrad
Dr. Jake Gouchenour, OD
KYCO 2025 graduate
Comprehensive eye care
Exams, eyewear, contacts

Meet the Doctor
A local optometrist, raised in Conrad, MT.
Dr. "Jake" Gouchenour is back in northern Montana serving the people of Great Falls. A 2025 graduate of the Kentucky College of Optometry, Jake blends rigorous academics with a passion for community-focused care.
After earning his degree in Exercise Science from BYU and Dean's List honors in medical school, he brings a "whole-body" perspective to every exam, so you leave well-informed and genuinely cared for.
Our Services
Complete eye care for every stage of life.
From routine exams to specialty fittings, our full range of services keeps your vision sharp and your eyes healthy.
Comprehensive Eye Exams
Full visual assessment and updated prescription for every patient.
Learn moreEye-Health Screenings
Early detection for glaucoma, cataracts, and macular concerns.
Learn morePediatric Eye Care
Gentle, kid-friendly exams from infants through teens.
Learn moreContact Lenses
Fittings and exams for safe, comfortable daily wear.
Learn morePrescription Eyewear
Custom lenses crafted to your prescription and lifestyle.
Learn moreDesigner Eyewear
Frames you'll actually love wearing.
A curated selection of high-fashion and lifestyle eyewear, Ray-Ban, Nike Vision, Oakley, Coach, DKNY, Versace, Michael Kors and more.
Browse all brands
Patient Reviews
Real care, from real Montana neighbors.
“I had a great experience with The Eye Guy and all who work there. They are a great bunch of people, friendly and helpful.”
“The most efficient and informative exam I've received. I highly recommend the doctor to anyone.”
“Best eye exam I've had in years. I highly recommend Dr. Gouchenour!”
Insurance
Insurance we accept.
We currently accept the following vision and medical insurance plans:
- Blue Cross Blue Shield
- Allegiance
- Montana Medicaid
- Healthy Montana Kids
Don't see your plan? Give us a call, we're actively adding new carriers.
See pricing and coverageVisit us
Two Montana locations to serve you.
Great Falls Office
Inside Walmart Optical
701 Smelter Ave NE
Great Falls, MT 59401
Mon to Fri, 8:00 AM to 5:00 PM
406-761-3461
Conrad Office
Private standalone practice
315 South Main Street, Suite A
Conrad, MT 59425
Saturday only, 8:00 AM to 5:00 PM
406-271-5517
Our Locations
Find the office nearest you.
Both clinics are staffed by Dr. Jake Gouchenour. Choose the location that works best for your schedule.
Great Falls Office
Inside Walmart Optical
701 Smelter Ave NE, Great Falls, MT 59401
Mon to Fri, 8:00 AM to 5:00 PM
406-761-3461
Get directionsConrad Office
Private standalone practice
315 South Main Street, Suite A, Conrad, MT 59425
Saturday only, 8:00 AM to 5:00 PM
406-271-5517
Get directions"Dr. Jake took the time to explain everything. Best eye exam I've ever had in Great Falls."
, Sarah M., Great Falls patient
Ready to see clearly?
Book Online and Save Time Today. Walk-ins welcome at our Great Falls and Conrad offices.